Behind every reliable website is regular maintenance .. here’s why
If your website is like your car, reliable, hardworking, and built to take you from job to job – then website maintenance is the regular servicing that keeps it running smoothly. Skip the service, and sooner or later, something will go wrong.
It’s one of those behind-the-scenes essentials that most people don’t think about until there’s a breakdown. Let’s make it simple.
What does website maintenance mean?
To answer the question “what is website maintenance?”, it’s all about the ongoing care and upkeep of your site. Just like a mechanic checks your oil, brakes, and tyres, maintenance makes sure your site is fast, secure, and working properly.
No maintenance? Eventually, things slow down, break, or even stop working altogether.
Why does it matter?
Your customers expect your website to be ready to go 24/7. If it’s broken, slow, or hacked, that’s like rocking up to a job in a car that won’t start .. it costs you work and hurts your reputation.
Think of it like this:
🔷 Regular servicing = fewer breakdowns
🔷 Updates = your “oil change” for security and performance
🔷 Backups = your insurance if something goes wrong
🔷 Monitoring = spotting issues before they become big problems
If you’re still wondering “what is website maintenance?”, keep reading..
What happens if you just leave it?
You might be thinking: “I haven’t changed anything, so it should be fine.” But websites aren’t like tools sitting in your shed, they’re more like your car on the road. You can keep driving it every day, but if you never look under the hood or service it, parts wear out, things get outdated, and problems start to build up.
Here’s what can go wrong without maintenance:
🔷 Slow load times (customers won’t wait around)
🔷 Broken forms or features (lost enquiries and jobs)
🔷 Security risks (hackers love outdated websites)
🔷 Downtime (your site goes offline when you need it most)
🔷 Compatibility issues (browsers and devices keep changing)
Skipping maintenance might seem fine in the short term, but just like ignoring your car service, it usually costs more in the long run.
To really answer “what is website maintenance?”, let’s look at what’s actually included in the service.
At Jargon Support, we treat your website like it’s in for a full service. Maintenance usually covers things like:
🔷 Software and plugin updates
🔷 Security checks and monitoring
🔷 Regular backups (this is usually part of your hosting – for more info, see our post on what is website hosting?)
🔷 Speed optimisation
🔷 Fixes if something stops working or changes
🔷 Frequency – maintenance is done monthly, just like a scheduled service, so your site stays in top shape year-round
You get peace of mind knowing your website is always tuned up and ready to go.
For a further breakdown on what is website maintenance, including 11 key tasks that go into keeping a site running smoothly, you can check out this detailed article on HubSpot by >clicking here<.
Website maintenance = less stress for you
Think of website maintenance like logbook servicing for your ute. Everything is done on schedule, to plan, and nothing is missed. You don’t have to remember when the oil, brakes, or tyres need attention – it’s all taken care of as part of the service.
When your site is maintained properly, you don’t even notice it’s happening. Everything just works, customers can reach you, and you can focus on the real work – running your business.
At Jargon Support, we handle the “mechanic’s side” of websites so you don’t have to get your hands dirty. We stick to the schedule, keep everything tuned up, and make sure your site is always ready to perform.
Want to know if your website’s overdue for a service?
🔷 >Click here< to book a free 15-minute consult today and we’ll check under the hood – no jargon, no pressure.